Warwick orchard lays claim to pick-it-yourself business model

<p>Apple picking season is in full swing, including one of the oldest orchards doing business in Warwick.</p>

News 12 Staff

Sep 20, 2018, 12:19 AM

Updated 2,044 days ago

Share:

Warwick orchard lays claim to pick-it-yourself business model
Apple picking season is in full swing, including one of the oldest orchards doing business in Warwick.
Masker Orchards attracts thousands of families wanting to experience a taste of fall, with 15 varieties of apples to choose from.
George Vurno, or "Apple George" as he's known locally, says he and his business partner pioneered the "pick your own" idea for apple orchards.
"I said, 'you know, maybe we could set aside a third of the orchard next year and advertise in New York City,'" says Vurno.
That idea came to mind in 1970, and Vurno says the response was overwhelming in the second-largest apple-producing state in the country.
This year's apple crop is expected to be a good one -- the New York Apples Association is predicting growers will produce 31 million cartons of apples.
Business aside, Vurno says the best thing about owning an orchard is the families he invites in.
"I'm a people person, I love to talk to them," says Vurno. "I love to meet them, everybody's my friend."


More from News 12
1:49
Human remains unearthed during drainage work in Putnam County

Human remains unearthed during drainage work in Putnam County

0:56
Sunny for the rest of the workweek ahead before possible wet weekend in Hudson Valley

Sunny for the rest of the workweek ahead before possible wet weekend in Hudson Valley

2:30
Biden campaign reports blockbuster fundraising hauls ahead of visit

Biden campaign reports blockbuster fundraising hauls ahead of visit

1:53
Shop Mother’s Day Gifts – Exclusive Offers Up to 75% OFF!

Shop Mother’s Day Gifts – Exclusive Offers Up to 75% OFF!

0:22
Police: 29-year-old man dies after burning incident at Warwick Park

Police: 29-year-old man dies after burning incident at Warwick Park

2:07
Westchester County preps for President Joe Biden's visit

Westchester County preps for President Joe Biden's visit

0:23
Westchester DA: Ex-Mamaroneck library employee stole over $40,000 from library

Westchester DA: Ex-Mamaroneck library employee stole over $40,000 from library

0:42
Yonkers Spano releases proposed budget for 2025

Yonkers Spano releases proposed budget for 2025

1:54
State budget excludes aid for Orange County storm victims, lawmakers criticize Gov. Hochul

State budget excludes aid for Orange County storm victims, lawmakers criticize Gov. Hochul

2:07
​Officials hope to implement noise cameras to combat loud noise from street racing in Greenburgh

​Officials hope to implement noise cameras to combat loud noise from street racing in Greenburgh

1:52
Final negotiations on Carmel schools' budget linger late into the night

Final negotiations on Carmel schools' budget linger late into the night

0:36
Police: Father pleads guilty to string of burglaries from 2022

Police: Father pleads guilty to string of burglaries from 2022

0:31
Yonkers official calls for protection of city’s war memorial from graffiti, vandalism

Yonkers official calls for protection of city’s war memorial from graffiti, vandalism

0:40
Hochul: $33 million allocated to mental health in the state budget to expand services for felons

Hochul: $33 million allocated to mental health in the state budget to expand services for felons

0:57
Airlines will now be required to give automatic cash refunds for canceled and delayed flights

Airlines will now be required to give automatic cash refunds for canceled and delayed flights

0:28
Police officer's conduct under review following shoplifting incident at Newburgh Walmart

Police officer's conduct under review following shoplifting incident at Newburgh Walmart

0:31
Mount St. Mary College welcomes new president

Mount St. Mary College welcomes new president

Vote 2024: Ask your questions for Congressional District 16 Democratic candidates

Vote 2024: Ask your questions for Congressional District 16 Democratic candidates

0:41
Fire destroys car, damages garage in Rhinebeck

Fire destroys car, damages garage in Rhinebeck

1:49
Proposal for Putnam County lithium-ion battery storage station raises concerns in Westchester

Proposal for Putnam County lithium-ion battery storage station raises concerns in Westchester